About Us

The family has a long tradition in the optical industry, first starting with Brian Toye’s grandfather Alfred in Petticoat Lane, London. He then went on to train his 6 sons who all ran practices in the Greater London area. Brian then established our practice in Exmouth in 1977 and his daughter Charlotte is the Dispensing Optician.

Today we still value our long tradition of community eye care but we have evolved with the times to include the most advanced retinal imaging technology, the latest lens designs and quality spectacle frames.

We pride ourselves on the thoroughness of the eye exams as well as our customer service and friendly approach. We enjoy helping you to achieve your best vision and find the best eyewear for you and your lifestyle.